Learning from the past Essay Example | Topics and Well Written Essays - 1000 words

Learning from the past - Essay Example Global warming seems to be one of the biggest threats to humanity in today’s world, because if we allow it to continue without taking any measures, the consequences can be catastrophic. Global Warming Global warming phenomenon has been around for a considerable period of time. Its history can be dated back to the 1880s. People in that period, had come to realize that burning fossil fuels such as coal, results in the emission of Carbon dioxide gas and other harmful gases, which can damage the earth’s atmosphere. The concept of greenhouse effect was initiated during that period; the greenhouse gases such as carbon dioxide when released into the earth’s atmosphere aid in the depletion of the ozone layer which can increase the earth’s temperature, thus causing major climatic changes. During the early 1900s, increase in the temperature of the earth was even recorded by the scientists and considerable thought was given to this phenomenon that was global warming. (Richard Courtney) The swift industrialization that started in the 1800s contributed a lot to the warming of the planet. It was the first time that people had started to burn fossil fuels in such large quantity to produce energy, which led to the emission of various harmful gases and waste into the atmosphere, and damaged the ozone layer surrounding the earth. This was the one major drawback of industrialization, which although had changed the situation around the world. Rapid deforestation and burning of coal and gases has led to the fast reduction in non-renewable sources of energy, as well as contributed greatly to global warming. During the start of industrialization, many people did not really understand the amount of damage that was being done to the atmosphere, until the scientists actually started to carry out tests and investigations, which showed them they are indeed endangering the planet with their activities. The concept was derived that the people were beginning to pu sh the earth’s resources to the maximum limit. Trees were, and still are, being cut down at a rapid rate to produce energy, and so were coal and other fossil fuels. Nature had been patient for some time with the continuous damage being done to the environment, but for some time now it has started to show signs of impatience. This had to happen because constant meddling with the earth’s natural cycle had to have negative consequences, which have resulted in global warming. This is basically a rise in the temperature of the earth, leading to climatic changes such as melting of ice caps in the northern regions. This can result in massive floods, plus the colder regions will get colder, while warmer regions will get warmer. The balance has been disturbed and it will be really difficult to put it back. Average temperature readings of the earth, taken every once in a while, have showed that the temperature of the earth is spiking; though at a small rate, it is still dangerou s. (How it began?) Though global warming has been on the go since the 1800s, measures have been taken continuously to reduce it, without being so harsh on the world’s economy. In 1987, an act was passed by Montreal Protocol of the Vienna Convention, which banned the releasing of the harmful gases into the atmosphere, which can damage the earth’

Daniel Suelo the Archetypal hero Essay Example for Free

Daniel Suelo the Archetypal hero Essay The book The Hero with a Thousand Faces, by Joseph Campbell proposes that all myths are essentially hero-quest stories, each of which rings a unique change on a universal pattern; a pattern he calls the â€Å"monomyth.† According to Campbell, the hero’s journey consists of three main moves: departure, initiation, and return. Within each of these categories is a number of stages common to the plots of all hero-quest stories, and can be compared to Daniel Suelos adventure throughout his life. According to the book The Hero with a Thousand Faces, the first move of the journey is departure which starts with the call to adventure. The call of adventure is how the journey starts and with Daniel Suelo it starts with him leaving the last of his money in a telephone booth and going for the adventure (accepting the call to adventure), so there is no direct indication of a call of adventure but leaving behind the money is probably the closest. Sometimes the hero does not accept the call to adventure and refuses it which turns the story to the negative, they lose their power and instead of the saving people, they are the one to be saved for refusing. After refusing their life changes from beautiful and colorful to boring dry and empty, and this is not the same as what happens to Daniel Suelo, but his life before was meaningless and he always wanted to take on the adventure (life with no money), so he probably refused the call before and accepted it later on. And for those who did not refuse the call, accepted it and took it on, the first thing the hero meets is a figure that is protective of them, and provides the hero help against whatever comes up on his or her journey. According to Daniel Suelos story, he has no supernatural aid, and no one on his side to help him with his journey,but later on in his life he does find a man, and has a relationship, and that relationship is possibly what kept him going, because he was very lonely, and his friend protected him from the feeling of being lonely. According to Joseph Campbell, the hero continues his journey until he comes to a threshold guardian, where he must cross the first threshold. This is where the hero must be brave to step in through the threshold to experience the unknown and compared to Daniel Suelos story, he accepted the call to  adventure and gets a supernatural aid, then must go through the threshold which is possibly him leaving his house and leaving his money in the phone booth and taking the world on without any money.The passage of the magical threshold is symbolized in the womb image of the belly of the wale. After the hero taking on the threshold, the hero will easily be sucked into the belly of the wale, and will appear as dead. Daniel Suelos adventure starts with him leaving his money, and ending up living in a cave in Utah, and that is where all his adventures start, and the cave is where he sleeps, which makes him appear as dead, then second day he wakes up hes stronger and hes ready to take on everyt hing. The second big move of the hero is initiation that starts with the road of trials that the hero must go through and experience, to get to the end of his journey. The hero must survive the trials, and this stage in a story in known to be the favorite phase of adventure,  where the hero will meet the unknown and be ready for the unexperienced. The trials in Daniel Suelos life is probably everything he has to face everyday to live human beings, to animals.Sometimes Daniel Suelo had to try his best to keep his cave up in Utah from police officers that wouldnt allow him to live on unused government property. He also how to go through trials asking for food, because Daniel used to only take food from those who offered, or from dumpsters, which is something that some businesses didnt like. For Daniel Suelo, everyday is a road of trials. After comparing Daniel Suelo to the archetypal hero Campbell refers to, its possible to see similarities him and the hero, but it is also hard to find muc h concrete similarities between the two. In the end, according to Campbell, I believe that Daniel is actually an archetypal hero that had to go through trails that each other hero went through in movies, old stories, and modern day story telling.

Jerry Garcia And The Grateful Dead Essay examples -- essays research p

Jerry Garcia and The Grateful Dead Jerome John Garcia was born in 1942, in San Francisco's Mission District. His father, a spanish immigrant named Jose "Joe" Garcia, had been a jazz clarinetist and Dixieland bandleader in the thirties, and he named his new son after his favorite Broadway composer, Jerome Kern. In the spring of 1948, while on a fishing trip, Garcia saw his father swept to his death by a California river. After his father's death, Garcia spent a few years living with his mother's parents, in one of San Francisco's working-class districts. His grandmother had the habit of listening to Nashville's Grand Ole Opry radio broadcasts on Saturday nights, and it was in those hours, Garcia would later say, that he developed his fondness for country-music forms-particularly the deft , blues-inflected mandolin playing and mournful, high-lonesome vocal style of Bill Monroe, the principal founder of bluegrass. When Garcia was ten, his mother, Ruth, brought him to live with her at a sailor's hotel and bar that she ran near the city's waterfront. He spent much of his time there listening to the drunks', fanciful stories; or sitting alone reading Disney and horror comics and pouring through science-fiction novels. When Garcia was fifteen, his older brother Tiff - who years earlier had accidentally chopped off Jerry's right-hand middle finger while the two were chopping wood - introduced him to early rock & roll and rhythm & blues music. Garcia was quickly drawn to the music's funky rhythms and wild textures, but what attracted him the most were the sounds that came from the guitar; especially the bluesy "melifluousness" of players such as; T-bone Walker and Chuck Berry. It was something he said that he had never heard before. Garcia wanted to learn how to make those same sounds he went straight to his mother and told her that he wanted an electric guitar for his next birthday. During this same period, the beat period was going into full swing in the Bay Area, and it held great predominance at the North Beach arts school where Garcia attended and at the city's coffeehouses, where he had heard poets like Lawrence Ferlinghetti and Kenneth Rexroth read their best works. By the early... ...80, a year after leaving the band; and Brent Myland, of a morphine and cocaine overdose in 1990; never really took away from the Dead's momentum as a live act. After the 1986 summer shows with Bob Dylan and Tom Petty and the Heartbreakers, Garcia passed out at his home in San Rafael, California, and slipped into a diabetic coma. His body was not agreeing with all the years of road-life and drug abuse. When he came out of the coma the Dead made a tribute song to growing old gracefully and bravely, "Touch of Grey." Unfortunately, though, Garcia's health was going nowhere but downhill, and according to some people so was his drug problem. He collapsed from exhaustion in 1992, resulting in many cancellations in their tour that year. After his 1993 recovery, Garcia devoted himself to a regimen of diet and exercise. At first it worked and he wound up losing sixty pounds. There were other positive changes at work: He had become a father again in recent years and was spending more time as a parent, and in 1994 he entered into his third marriage, with filmmaker Deborah Koons. Plus, to the pleasure of numerous Deadheads

Operation management †London eye case study Essay

â€Å"Quality means consistence conformance to costumer expectations† (Slack, Chambers & Johnston 2010 pg 40) Quality for the London eye could mean designing a structure that provides a bird’s eye view of London. Quality could also mean a high design of their processes, including ensuring that all 32 capsules are cleaned, staff are well trained in health and safety and are always professional at all times. Quality also means the London eye is safe and reliable. Quality also means that the timed admissions booking systems (TABS) is on time. Quality could also mean error free processing for their timed admissions system. Quality means that all parts for the London eye is made to specification and the assembly is made to specifications. Speed objectives: Speed within the operation could mean minimising the time it takes costumers from boarding to disembarking. Speed could also mean minimising the time it takes from designing and planning the London eye to the completion of construction to the London eye. Speed could also mean providing a high throughput rate during the year to cope with passengers demand. Example – The London eye take approximately six million people each year the London eye would have to provide a high throughput rate for the year to manage the demand. â€Å"Speed could mean the immediate stoppage of the London eye if an error is found with the wheel, a good example in March 2008 engineers found a problem, the London eye was immediately stopped and emergency repairs take place†. (Ronca 2002 pg 3) Dependability objectives: â€Å"Dependability means doing things in time for costumers to receive their goods or services†. (Slack, Chambers & Johnston 2010 pg 44) Dependability for the London eye include on time opening hours and closing hours, on time boarding and disembarking , keeping to reasonable queuing times to prevent long queues and increasing the flow of passengers boarding and disembarking and Keeping to TABS time. Flexibility objectives: â€Å"Changing the operation in some way either by changing what the operation does, how the operation is done or when it is being done†. (Slack, Chambers & Johnston 2010 pg 46) Mix flexibility – The London eye main objective is to provide a bird’s eye view of London in the early years, now with mix flexibility the London provides a range of other services including private capsules, wedding partnerships and corporate events. The London eye also provides volume flexibility by providing by changing the opening hours and closing hours during the winter months and summer months. Ensuring more people can avail of their services during the summer months compared to the winter months. Cost objectives: The London eye costs include staff costs construction costs, transportation costs and maintenance costs. The staff costs include staff wages and training, Construction costs include the making of the parts of the London eye, this includes the A-frame legs, hub and spindle, back –stay cables, spoke cables, rim, and insulated capsules. Transportation costs contain transferring each parts of the London eye using barges up the River Thames. Maintenance costs include a safety check on all parts of the eye especially the hydraulic motors, drive systems, safety systems and the backup safety system. Day to day operating costs includes heating, lighting and cleaning of the capsules. (See excel document for breakdown). Overall maintenance costs and construction costs take up most of the London eye. Operating costs especially heating can be reduced by providing a system were the heat in empty capsules can be switched off over a long period of time especially during the winter months because they may expect low passenger demand. E.g – On a cold and wet winter day, the passengers numbers for the London eye will be reduced compared to a summer day. Heating could be turned off at this time. This reduces costs and at the same time increase productivity. Question 2 32 capsules X 25 people = 800 passengers for half can hour. 800 people X 2 = 1600 passengers per hour. Summertime schedule 10am – 9.30pm = 12 hours 1600 passengers X 12 hours = 19,200 passengers for 12 hours/day. 19,200 passengers X 7 days = 134,440 passengers per week. Summer weeks = 24 weeks. Therefore total capacity for the summer is: 134,440 passengers per week X 24 weeks = 3,225,600 passengers Winter Schedule 1600 X 8 hours = 12, 800 passengers for an 8 hours/day 10am – 6pm = 8 hours 12,800 passengers X 7 days = 89,600 passengers per week. Winter weeks = 28 weeks. Therefore total capacity for the winter is: 89,600 passengers per week X 28 weeks = 2,508,800 passengers Total capacity based on the operating schedule of the London eye is: schedule Passengers Winter schedule 2,508,800 Summer schedule 3,225,600 Total operating Capacity 5,734,400 Question 3 There could be a loss of utilisation on the London eye due to variety of issues. Weather conditions The weather conditions can affect the London eye in a number of ways examples – utilisation can be affected in a number of ways. Heavy winds can affect the utilisation of the eye forcing it to stop also heavy snowfall can delay and reduce the amount of rotations the eye can perform or worse snowfall could mean that the London eye will not be operational. Blackouts Blackouts will have a major impact on the London eye. The London eye is powered electrically it needs electricity to rotate and in the event of a blackout, the London eye will be defective meaning it won’t be available to the public. Maintenance Maintenance in the case of the London eye mean checking for problems with the machines and servicing and replacing parts of the machines, maintenance could also mean cleaning the thirty two capsules. This can affect the utilisation of the service. Maintenance would not affect the utilisation if it is carried out after the opening hours of the London eye. Industrial actions Industrial actions in the form of strike can result to a loss in utilisation because without employees operating the London eye it means tourist cannot make use of the service it offers leading to a loss in utilisation. Security threats Although this is very unlikely, security threats especially terrorism threats or bomb blasts can also lead to a loss in utilisation. A bomb blast around the London eye could totally destroy it or cause massive damage making the London eye unrepairable while a terror threats would force the staff to evacuate tourists on the London eye. Health issues Health issues could pose a threat to the utilisation of the eye, If a tourist is being sick or injured or a pregnant woman is in one of the capsules during the rotation and goes into labour. The passengers would need to be rushed to the hospital, passengers won’t be allowed in any capsules until the passengers have been taken of the capsules. Future development. Future development could lead to a loss of utilisation in the future for the London eye if larger buildings are built around the area of the London eye and thus hindering the view of famous buildings around the eye, People won’t find the London eye, causing passengers numbers to fall leading to loss in utilisation. Competition based tourist destinations. This could also lead to a loss in utilisation indirectly. If people find other tourist destinations in London more attractive than the London eye, like the Big Ben or Chessington world of adventures or the globe. This could lead to a loss in passenger’s numbers to a low level for the London eye which creates loss in utilisation. The London eye process. This is relates more on the employees if employees are handling the operations of getting passengers on and off the capsules badly this could lead to sometimes not all capsules being filled, longer queues and a major loss in the utilisation of the London eye. Bibliography 1. Debra Ronca,(2008) ‘How the London eye work’ Available from http://adventure.howstuffworks.com/london-eye2.htm. [Accessed 28 November 2012] 2. Slack, Chambers & Johnston,(2010), Operations Management London Prentice Pearson

Mattel’s Toy Recall And Supply Chain Management Essay

Why do firms contract overseas for production of products they sell? Answer: The firms contract overseas for production of the products they sell to gain certain advantages from the different countries. One of the biggest advantages is cheap labor that cut down the cost of the products. To get the advantage of the cheap fuel prices and raw materials to make the products at effective cost. The companies can get the tax benefits and other government policy advantages by producing their products at overseas. The companies can also get the lower cost suppliers from different countries. The company can get the advantage of currency fluctuation to produce the products at lower currency rate. What were the primary causes of Mattel’s recall problems? Answer: There were several causes for Mattel’s toy recall. But the primary causes are problems in manufacturing, design and usage. Manufacturing Problems: One primary problem is the use of excessive lead paint in toys. Lead was commonly used in paint. However, it is a neurotoxin and is harmful to developing brains in children. Repeated exposure can cause serious brain damage. Design problems: A second cause for recall was defect in product design. That was the result of increasing use of small powerful magnets in children’s toys. If the designs of these toys were deficient and did not adequately encase the magnets, they could become dislodged and swallowed by the children. When a child ingested more than one magnet, the ingested magnet could be bind together across intestinal folds, eventually perforating the intestine and causing serious injury or death. Product misuse: Some recalls were due to the potential for misuse. Some features of the toys generally were not a ca use for concern if children used the toy in intended way, but children often found creative ways to play that were not anticipated by designers. So, if potential danger was brought to the  company’s attention, the toy might be subject to recall. What actions taken by whom to deal with the recall problems? Do you think these actions were the right one? Why or why not? Answer: In early July 2007, one of the Mattel’s European retailer discovered excessive lead on some of the company’s toys. Mattel stopped production and launched investigation of the problem. The company received data that convinced that recall is necessary. In August Mattel announced voluntary recall of 83 Fisher-Price products sold from May 1 to August 1, 2007. The recall involved about 1.5 million toys worldwide. Two-third of the toys were pulled from inventory before they reached retail customers. After first recall Mattel announced second voluntary recall for toys with excessive lead content. The recall involved 436,000 toys worldwide. After the second recall Mattel announced to recall the Sarge toy cars, an expansion of earlier recall due to small magnets. It recalled 18.2 million toys worldwide. All of the toys recalled had been manufactured in China. Two weeks after the August 2nd recall, the owner of the Chinese factory that used the lead paint committed suicide. According to my opinion, the actions taken by Mattel were absolutely right. Mattel has been criticized heavily for having to recall not once but twice in as many weeks 20 million toys manufactured in China with lead paint and/or loose, potentially dangerous magnets. Clearly Mattel did not have sufficiently tight quality control procedures in its supply chain to compensate for the extra risks of outsourcing to relatively new Chinese subcontractors. Clearly there were design flaws in the toys with the magnets that could come loose. Though the recall of the products had created serious problems for Mattel and for manufacturers of China, the products were highly dangerous for the children which needed serious concern. But the positive point was both the Governments of China and U.S. tightened the rules regarding product safety. They also raised the product quality standards and product testing. The CEO of the Mattel had taken personal charge of the situation. He has apologized publicly and taken immediate steps to tighten quality assurance requirements on Mattel’s suppliers. What should Mattel do now? What should China do now? Answer: Mattel has faced a series of difficult and potentially crippling challenges, including the lawsuits. Mattel should attempt to rectify its mistakes and to prevent future mistakes as well. Mattel should work hard for  restoring goodwill and faith in its brands, even as it continues to be plagued with residual distrust over the lead paint scandal. Mattel should upgrade its safety standards and quality control. Mattel should be careful for approaching international supply chain management strategies. Mattel should make sure its Chinese suppliers operate ethically, including treating their workers fairly. Whereas Mattel can do randomly test finished toys, as it should now test every single batch of toys produced. Safety checks should also get beefed up at the supplier and subcontractor level prior to the finishing of the product. Reputations are hard won and easily lost, but Mattel should appear to be steadfast in its commitment to restoring its reputation. After the recall by M attel, China’s export manufacturing sector, an important factor driving country’s economic growth, had been stung by suffering highly visible problems. The â€Å"made in china† brand was in real danger. At that point China needed to prove that they could produce products to the quality and safety standards expected by the rest of the world. China should ask companies to hire full time inspection staff and allow their customers to inspect their plants. China should enforce quality licensing system for product exports. Chinese agency should increase efforts to certify exporters and should severely punish and blacklist the companies that fail to meet performance requirements. Though Mattel had taken full responsibility for these recalls and apologizes personally to the Chinese people and all of their customers who received the toys, China was fighting with the brand image in the international market. How can accountability be increased and better managed when production is moved overseas to other firms in the supply chain? Answer: There are many criticisms levelled at multinational organizations for choosing to relocate their manufacturing operations from domestic markets in developed countries to developing countries many thousands of miles away. Suspicion is often focused on cheap labor and possibly lower or less enforced health, safety and environmental legislation all contributing to lower production costs. But to increase accountability and better production management at overseas the company needs to have law inventories, flexible manufacturing and close relationship with suppliers and customers. Better managed supply chain requires close coordination with suppliers to achieve the desire level of quality and delivery. It also needs to have frequent communications with the suppliers  and customers. It entails to have close coordination among product design, engineering, the manufacturing plant, and suppliers. Ultimately, it is the responsibility of the manufacturer to ensure that its products are produced to the highest safety standards that its workers are not exploited and that health and safety and environmental standards not compromised in the search for lower prices. In this case the stakes are very high since the safety of all our children is at stake as well as the acceptance of the ‘Made in China’ designation in world markets.

D.B.H. or Diameter Breast Height Tree Measure

D.B.H. or Diameter Breast Height Tree Measure A trees diameter at your breast or chest height is the most common tree measurement made on a tree by tree professionals. It is also called DBH for short. The only other measurement made of a tree as important is a trees total and merchantable height. This diameter is measured over the outside bark using a diameter tape at the point foresters call breast height. Breast height is specifically defined as a point around the trunk at 4.5 feet (1.37 meters in metric using countries) above the forest floor on the uphill side of the tree. For the purposes of determining breast height, the forest floor includes the duff layer that may be present  but does not include unincorporated woody debris that may rise above the ground line. It may assume a 12-inch stump in commercial forests. DBH has traditionally been the sweet spot on a tree where measurements are taken and where a multitude of calculations are made to determine things like growth, volume, yield and forest potential. This spot at breast level is a convenient way of measuring a tree without the need to bend your waist or climb up a ladder to take the measurement. All growth, volume and yield tables are calculated to correspond with DBH. How to Measure DBH There are at least three devices you can use to measure a tree diameter. The most commonly used device is a diameter tape that reads directly into a measurement of diameter in given increments of your prefered unit of measurement (inches or millimeters). There are calipers that will hug the tree and the measurement is read using the caliper scale. There is also the Biltmore stick that is designed to use a sighting angle at a given distance from the eye and reads the left and right trunk sighting. Measuring the diameter of a normally shaped tree is straightforward. There are other situations where measuring DBH should be handled differently. Measuring a forked tree below DBH: Measure the tree diameter just below the fork swell. The measurement should be made at the normal spot if the tree forks above DBH.Measuring multiple stems from ground root sprouts: Measure each stem diameter at diameter breast height.Measuring a straight tree on a slope: Measure dbh at the upper side of the slope.Measuring a leaning tree: Measure the diameter at 4.5 feet from the base and up the lean.Measuring a Swelling Tree Base or Buttress: Measure the tree just above the swell. If the buttress stops before DBH, measure as usual.

A Harrowing Use of Harry

A Harrowing Use of Harry A Harrowing Use of Harry A Harrowing Use of Harry By Maeve Maddox I regret that I did not make a note of where I saw this, but it did make me gasp: inspire harrying tales that will either make you gasp for air or make you sit there and shake your head. Whenever I encounter the alteration of an established expression, I do a Google search to see how prevalent it is. The good news is that I found only three such uses, but the bad news is that, considering the viral nature of the internet, even three could be the thin edge of the wedge. Here’s the lengthy harrying tale of one of my final forays with cradle robbers. A blogger writing about dating Once Were Warriors-Harrying tale of life in a dysfunctional Maori family comment on a movie site Only last week I heard a harrying tale of clergy abuse right here in Methodism. A writer on a religious site The word these writers were reaching for is harrowing. Both harrying and harrowing derive from the same Old English word hergian: to make war, to lay waste. There may have been a time when the two spellings were interchangeable, but if so, it hasnt been the case for several hundred years. I doubt very much that the writers who wrote harrying in these examples were doing so in the attempt to restore an ancient spelling. In modern usage the verb to harry means: harass, goad, torment. For example, a dog might harry a cow by nipping at its heels. A harried person is one troubled by persistent annoyances and interruptions. Harrying denotes being bothered, but the word is much milder than harrowing. The word harrowing is a much stronger word, but as people have grown urbanized and as most children dont read widely in the classics, the word has become a dead metaphor. A harrow is a farm implement with vicious teeth, used to break up plowed ground. A harrowing experience is one that causes great emotional pain. NOTE: A favorite theme of medieval art and drama is the Harrowing of Hell, based on the belief that between the crucifixion and the resurrection, Christ descended into Hell to rescue the righteous who lived before him. Both harry and harrow have been used with the meaning to rob. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:100 Beautiful and Ugly Words15 Great Word Games20 Slang Terms for Law Enforcement Personnel

Expert Interview with Jerry Bernhart About Digital Marketing

Expert Interview with Jerry Bernhart About Digital Marketing Jerry Bernhart, Digital and Multichannel Marketing Recruiter of Bernhart Associates Executive Search, LLC, is also the author of Careers in eCommerce and Digital Marketing. He is one of the industry’s leaders and has an acute understanding of the field, which adds to his expertise. Jerry talked with us about hiring trends, digital marketing and the changing market, along with some tips for the job seeker. He shares valuable advice to anyone looking into the digital marketing field. Are there any important factors/trends in hiring that job candidates should know but often overlook?Many digital marketing candidates who are just getting into the field want to be all things to all people. You can’t know it all, and most of the search assignments I receive from employers who are looking for more junior-level talent have a specific need or a specific business problem to solve. They should try to specialize in one thing, get really good at it and then start thinking about addi ng to their knowledge base.How did you get into this niche of recruiting?I started out as a recruiter in direct marketing some 25 years ago. Moving into digital marketing and eCommerce was a natural transition for me because it’s all about marketing direct to the consumer.What are employers really looking for?Companies have never faced so much uncertainty and risk. In the space of only a few months, they can slip from market leader to follower. The ability to deal with major changes in the workplace, complete projects with very little direction, endure stress, handle multiple priorities – these are among the competencies that employers look for in all professionals, regardless of the industry they’re in. But this applies especially to digital marketing. What might have been considered a crazy idea one day might be the next day’s most anticipated experiment. Companies can test new ideas and try out new features on websites and get almost instantaneous resu lts. All businesses want their marketers to be adaptable, but in digital marketing that’s especially important because the only thing that doesn’t change is†¦well, change. Expect change to be the norm. Learn to adapt and you will stay a step ahead.What advice do you have for the frustrated job seeker?Network, network, network! One of the beauties of digital technology is that candidates these days have many more avenues for networking than their predecessors did just five years ago. Also, be open when it comes to location. There are plenty of excellent opportunities in places outside of the major metro areas. If you limit your search to a specific geographic area, expect fewer opportunities.How has the job market changed over the past 10 years or so, and where do you see it going in the next few years?The hiring process has been stretched out a lot. Ten years ago, my average search, from the initial call from the employer to the candidate’s first day on the job, usually didn’t last more than two months. Now, three months is the norm. Part of that is because employers have become much more selective. Many are looking for that â€Å"purple squirrel,† and some would just as soon let a position remain empty if they can’t find it.What does a digital marketing job candidate need to stand out?Attitude is number one. Employers want to hire a candidate who is going to be self-motivated. You can have all the skills in the world, but if you don’t show passion or enthusiasm, you won’t get very far!How should a candidate handle multiple job offers?It’s difficult to give a blanket response to that. Depends on the offers, depends on the timing, depends on a lot of things. Everyone’s situation is different. But multiple offers are a good thing because it gives you a choice. You need to have good negotiation skills to navigate through them. I take a very dim view towards accepting counter-offers.How hav e you seen the role of women in this industry change?It’s changed a great deal. In digital marketing in general, I work with as many women now as I do with men, although men still dominate the more senior-level eCommerce roles. I’m placing more women into technical positions than I ever have before, and they’re also representing an increasing percentage of the candidates I place in the corner office, like VPs and CMOs. In fact, I’ve placed TWO women into CMO roles just this year, more than during any year in the past!

By using ''The Three Ecologies'' by Felix Guattari and '' Essay

By using ''The Three Ecologies'' by Felix Guattari and '' Frankenstein'' to use evidence. find a subject in which the Three ecol - Essay Example As a result, the global world will experience increasing homogenization from the sponsorship of control forces, which he names Integrated World Capitalism. It is under the three relation types (subjective, social and environmental), which constitute the three ecologies under the Guattari’s book title (Ricke, 2012). This article will discuss the environmental impacts of a meat industry. In addition, the essay will focus on the measures that people can take to reduce the environmental disasters and why people fail to act as a group. Guattari indicates that people should think in unison about the three crucial ecologies based on a worldwide scale under the ethico-political point of view as he labels it ecosophy (p. 28). According to Guattari, it is unheard of for people to separate the three ecologies especially because he argues that the divide in culture/nature has fallen down due to technical developments (Ricke, 2012). Extending the meaning of ecology in order to take into co nsideration the human subjectivity, environmental concerns and social relations, â€Å"The Three Ecologies† indicates that all the ecological Earth crisis threatening the planet originates from capitalism's expansion. Therefore, Guattari suggests that people should develop new ecosophical strategies that will respect the distinctions between a living system and another. On this note, it is essential to discuss the environmental impacts of meat production and consumption. Environmental impacts of meat industries By March 2010, the global production of meat tripled, and the trend had been so for three continuous decades. Consequently, by 2020, the meat productions all over the world will double the amount currently (Dosse, 2011). The increasing livestock evolution exerts several impacts not only to the environment, but also to the social life such as environmental destruction, worldwide economy, and impacts on human health. Brief Background Statistics show a shocking aspect by indicating that when a person consumes one pound in meat form, it is equal as leveling fifty-five square feet in terms of rainforest. The production of meat is the leading contributing aspect causing environmental issues in the world such as water crisis, pollution, climate change, rainforest destruction and the diminishing arable farmland (Miller & Spoolman, 2008). In as much as people might gather health advantages of consuming meat, the same not only puts their health at risk, but also indicates a significant danger to the environment in the future. More so, it is crucial to outline some of the key results in the report. Over 1.7 billion livestock in the world constitutes the livestock production, which occupy over a quarter of the entire land on Earth. The production and distribution of animal staple feed takes around a third of the entire arable land. At least forty percent of the worldwide agricultural product from the domestic sources comes from livestock production (Guattari , 2005). The sector of livestock production inclusive of transport and feed production emits at least eighteen percent of the entire greenhouse air pollution through gas emissions in the world (Ricke, 2012). Around 800 million citizens in the US could consume the entire grain that livestock feed. The industries feed their farm animals using at least 70 percent of the grain. Industries consume over a half of the total water consumption in the US for livestock product

Dracula Essay Example | Topics and Well Written Essays - 2000 words

Dracula - Essay Example In Gothic text, the fight between the forces of good and bad often dominates the intrigue. (Craft 1984) In Dracula, that conflict is principally based on the fate of its female characters, Lucy and Mina. Neither Mina nor Lucy is an intense character. Both symbolize the Victorian models of female desirable qualities. The two types of women portrayed in the novel are in stark contrast to each other: Lucy and Mina symbolize purity and goodness, while the three brides of Dracula in the castle characterize sleaze and sin. Dracula intimidates womanly good features, as the seductive voluptuous sisters confirm his knack to change the women into passionately sex demanding â€Å"devils of the Pit.† By the time Dracula reaches England and starts working his evil magic on Lucy, one understands that the imminent battle between the good and the bad will center on feminine sexuality. Both Lucy and Mina appear to be bookish versions of old times virtues personified. The two women are faithful, pure and untouched by the world’s evils, and are totally dedicated to their men. However, Dracula tries to transform the two women and reverse their natures by turning them into voluptuous women having unapologetically open sexual desires. Both Lucy and Mina encounter Dracula and experience such transformation. However Lucy falls most dreadfully under Dracula’s spell. Even though Lucy’s letters acknowledge the male fantasy of supremacy: Her letters also disclose that she fantasized sexually active life unlike most women of Victorian era. She is not just a ‘desired’ woman who gets three marriage proposals on the same day but also the one who desires more sex in her life. Lucy writes: Although she immediately retracts from such words but that appears normal on her part since sex was considered ‘dirty’ during those time. She had the desires to experience life outside the restrictions of conservative morality. Dracula’s depiction of women makes the story

American history Assignment Example | Topics and Well Written Essays - 500 words - 4

American history - Assignment Example 9. Known as the impeachment of President Andrew Johnson, this was a great event in the political life of the United States. The reasons for his impeachment were based on eleven articles in the impeachment law such as misdemeanors, crimes, and disregard of the tenures of office act. 12. The Scalawags were a group of native white southerners, who during the reconstruction of the United States joined the Republican Party and advocated for compliance with congressional reconstruction. 13. Three requirements set for the Southern states to address before being readmitted to were; to declare that secession null and void, accept the thirteenth Amendment and agreeing to not pay the war debts incurred by them. 14. During the reconstruction period, there were significant changes through the passage of fundamental laws such as the 14th and 15th Amendments. There were 16% African American were elected and served in the Congress. 16. President Ulysses S. Grant’s administration was rocked by several infamous corruption scandals. Among the major scandals was in the gold market which involved two characters who attempted to inflate the price of gold. 17. The North felt that the freed slaves were given too much freedom and rights. They abandoned their participation in protecting the rights of the freed slaves and subsequently this meant the abandonment of Reconstruction. Roark, James L., Michael P. Johnson, Patricia Cline Cohen, Sarah Stage, Alan Lawson, and Susan M. Hartmann. "The Expanding Republic."Â  The American Promise: A History of the United States. 4th ed. St. Martins USA: Bedford,

Macro & Micro Environmental Analysis Essay Example | Topics and Well Written Essays - 3750 words

Macro & Micro Environmental Analysis - Essay Example This report stresses that considering the analysis of the above five industry forces, the hotel industry holds moderate to high level of attractiveness as three out of the five forces are in beneficial state and the threat of new entrants is also not high but moderate. Only adversely positioned industry force is the high rivulet levels within the industry and companies who specialize in their marketing and differentiating strategies and build strong brands will be able to counter this force as well. Thus, organisations with high internal capabilities will be able to enjoy strong profits within this industry. This paper makes a conclusion that it can be noted that the organisations and its performances are affected by a myriad of factors in its macro and micro- environments. While the factors within the micro environment is within the reach of organisational influence, the macro factors tend to affect the organisation but remain beyond the control of the company. Organisations can assess the conditions of its macro environment through application of SPECTLE analysis while the microenvironment can be assessed through stakeholder analysis or Porters five force concepts. While these analysis will only yield an insight in to the conditions of the environment, its the strategic responses which the company makes in relation to the environmental conditions which will decide how successful the company be in surviving and thriving in the turbulent business environment.

Compare and contrast two works Essay Example | Topics and Well Written Essays - 1750 words

Compare and contrast two works - Essay Example on the way to Canterbury and two stories on the way back, but either Chaucer never finished the journey or the entire collection has never been found. What is unique about the tales is that each character has a different voice and a different perspective on life. As a result, many of these characters and stories represent the dominant ideals of the age because the characters tell stories that relate closely to their personalities and life station. In many cases, these stories can be juxtaposed against each other to show two different views of the same concept such as the issue of deceit. While deceit is the backbone of much medieval, and modern, humor, it can also be quite harmful with the only difference being in how it is practiced. An example of this kind of juxtaposition can be found when one works to compare the Miller’s prologue and tale with that of the Pardoner. The Miller tells a comic story of a man, his young wife and her exploits with the young men of the town whil e the Pardoner tells a story of three young men who set out to kill Death and are merely able to find him through their own greed and depravity. While people are hurt in the Miller’s tale, the story focuses more upon the comedy of the situation as opposed to the Pardoner’s tale, which is full of moral warning for the danger deceit brings to the soul. Comparing these two stories reveals a sort of mirror image between the Miller, an honest man who tells a story of comic deceit, and the Pardoner, a dishonest man who tell a story of deceit as damnation. The differences between these two characters are perhaps among the first things to stand out in such a comparison. The Miller is introduced as a drunken loudmouth who cannot be silenced once he decides to speak. The host has called up on the Monk to tell the next story, but it is the Miller who speaks up, first insisting he be allowed to tell his story, â€Å"Either I’ll speak, or go on my own way† (124), then refusing to alter

Macro & Micro Environmental Analysis Essay Example | Topics and Well Written Essays - 3750 words

Macro & Micro Environmental Analysis - Essay Example This report stresses that considering the analysis of the above five industry forces, the hotel industry holds moderate to high level of attractiveness as three out of the five forces are in beneficial state and the threat of new entrants is also not high but moderate. Only adversely positioned industry force is the high rivulet levels within the industry and companies who specialize in their marketing and differentiating strategies and build strong brands will be able to counter this force as well. Thus, organisations with high internal capabilities will be able to enjoy strong profits within this industry. This paper makes a conclusion that it can be noted that the organisations and its performances are affected by a myriad of factors in its macro and micro- environments. While the factors within the micro environment is within the reach of organisational influence, the macro factors tend to affect the organisation but remain beyond the control of the company. Organisations can assess the conditions of its macro environment through application of SPECTLE analysis while the microenvironment can be assessed through stakeholder analysis or Porters five force concepts. While these analysis will only yield an insight in to the conditions of the environment, its the strategic responses which the company makes in relation to the environmental conditions which will decide how successful the company be in surviving and thriving in the turbulent business environment.

Importance of Professional Networking Essay Example | Topics and Well Written Essays - 1000 words

Importance of Professional Networking - Essay Example Therefore, even when there is a job opening, people may not know about it (Zack, pp. 103-104). They only method that the company would use is that of â€Å"personal recommendations† of the employees which are already working in the company. Quite understandably, if someone has a friend in a company due to his networking abilities, he may be the first one to know about that opening thus increasing the probability of him getting the job (Baber & Waymon, pp. 63-64). It is also very much a matter of enthusiasm and interest as well. The point here is that when employers are hiring, they always want focused, hardworking, and determined people to perform those tasks. In a way, professional networking is the manifestation of the same. If an individual were really determined about getting a job then only he would spend his time and energy in networking with the professionals (Vermeiren, pp. 89-93). Most people would prefer to spend their time with their friends, family or by entertaini ng themselves in some or the way. However, a person who has created and kept himself in close contact with his network of professionals, he must be really very passionate and eager about his work as well. Furthermore, it also depicts that the person has a healthy set of communication and presentation skills as well. May be a few decades back, it was all about â€Å"what you know,† your skills, knowledge, attitude, results, school, education and others. However, today is not only about what you know but it is also, about â€Å"who you know.† It may sound a bit unfair and unethical but one should look at it in a way that if you have all the skills, knowledge, and abilities but if no one knows about the same, then all of that is useless (Baber & Waymon,... This essay outlines the increasing importance of professional networking in assisting in work finding for jobseekers and cutting the costs of finding best candidates for jobs for employers. Many executives, managers and head hunters are keeping a close eye on the internet and websites like LinkedIn so that they could minimize the time, energy and costs required for this process Today, finding a job has become an art in itself. Many experts have repeatedly identified that this art can be mastered by learning â€Å"professional networking† May be a few decades back, it was all about â€Å"what you know,† your skills, knowledge, attitude, results, school, education and others. However, today is not only about what you know but it is also, about â€Å"who you know.† It may sound a bit unfair and unethical but one should look at it in a way that if you have all the skills, knowledge, and abilities but if no one knows about the same, then all of that is useless Important here to note is that today we are living in a society where the need is to embrace diversity and celebrate the differences rather fighting with it.. Therefore, people who are good at social networking are better performers when it comes to understanding people from diverse backgrounds. They know how to deal with people in their own styles. Therefore, they present themselves to the company as great candidates for available jobs Professional networking is also a viable option for job seeking because of the new â€Å"online† element which has came onto the scene.

Assess How The Language Of Teenagers Has Changed Over Time Essay Example for Free

Assess How The Language Of Teenagers Has Changed Over Time Essay The language of teenagers has changed radically over time, the use of slang and clichà ¯Ã‚ ¿Ã‚ ½s are now commonly used in everyday English Language, in particular amongst teenagers. For this essay I visited a local high school to gain evidence of how teenagers express themselves and converse with peers and adults, including adults in authority. I also observed an anger management session and listened to the language used in this setting and also at break times. The findings of these observations are on a tape recording enclosed. The language of teenagers is greatly affected by television and pop music and this contributes to the change in modern day English and the phrases and slang that teenagers use, for example in the high school I visited the teenage boys used a lot of phrases and words that are used in rap music, a boy referred to his friends as homies rather that mates of pals the word homies is used a lot within American rap music. This shows how teenagers are influenced and how these kinds of words become popular amongst teenagers. Swearing is also part of modern day language and is very common and has increased hugely over the years, swearing is now socially accepted amongst teenagers and their peers, swearing has always been frowned upon in the English Language but has increased drastically through the past ten years. The change in language is obvious amongst teenagers and adults, most of the teenagers in the school I visited said that they would never swear at parents and teachers and it is disrespectful, although they would not be as concerned about swearing at someone the same age as them as it is not offensive anymore to their generation. This is because when the teenagers parents and teachers were growing up, swearing was seen as very offensive and a sign of disrespect. Case studies I asked a 15-year-old girl to find the five euphemisms that she would use for the following: (a) to die, (b) to urinate (c) to be a drunk (d) to say hello to a friend. I also asked a 15-year-old boy to do the same exercise, these are my findings: Chloe To die: to pass away, to kick the bucket, to be no longer with us, to have slipped away, to have kiffed it. To urinate: to go for a wee, to do a number one, to have a piss, to wet the daisies, to relieve myself. To be drunk: pissed, bladdered, wasted, trollyed, out of it. To say Hello to a friend: alright, hi, hiya. Lee To die: to kiff it, kick the bucket, passed away, to have gone to the pearly gates, passed onto the other side. To urinate: to have a piss, to have a slash, to drain the main vain, to go the bog, to shake the snake. To be drunk: wasted, bladdered, pissed, out of if, wankered. To say hello to a friend: alright mate, alright, how do, hi, or a head nod with no speech. The findings show that gender influences teenagers speech slightly the girls language is slightly more polite than the boys and the boy used a lot of slang when referring to the above words and phrases, the most obvious ones were the words used when the male teenager refers to passing urine as shake the snake, and drain the main vain these sayings caused much amusement to Lees male and female peers. The teenagers are showing how they contribute to new meanings for words and linguistic change. Euphemisms are one of the most fertile sources of new meanings, things that were thought to be to nasty to talk about directly were given polite but roundabout expressions. An example of this is when indoor plumbing was first installed into houses in the eighteenth century the room were first called water closet, this was soon abbreviated to W.C and then replaced by toilet, which had previously meant dressing table. These words are still seen as crude by many people and other euphemisms have came into force such as toilet, bathroom. The teenagers regularly referred to the toilet as the loo and bog. Sex is another area where euphemisms flourish amongst teenagers, in the nineteenth century Jane Austin wrote in her novel they had no intercourse but what the commonest civility required , Jane Austin would of not of expected the effect that this sentence would have on the modern day reader, in her time the word intercourse meant dealings between people. In the twentieth century the phrase sexual intercourse arrived this was used as a delicate way to refer to sex. This has now been shortened to intercourse, and this sexual sense is now so common that the teenagers in the school I visited found it impossible to use the word intercourse in any other sense. They also have their own words for sexual intercourse these words are not seen as offensive and are common in teenagers language. This shows how teenagers influence the change in word meanings and euphemisms in society. The teenagers in the school I visited also use a lot of clichà ¯Ã‚ ¿Ã‚ ½s which, again is another sign of language change in todays society, adults are also guilty of using clichà ¯Ã‚ ¿Ã‚ ½s in modern day English, which is were the Influence could of came from for the teenagers to use clichà ¯Ã‚ ¿Ã‚ ½s in their everday language, some of the most popular clichà ¯Ã‚ ¿Ã‚ ½s I heard amongst the teenagers were at the end of the day, I hear what your saying and basically. The most common one was you know what I mean Another chacteristic of teenage language is rising intonation at the end of a sentence. This has long been noticed as a characteristic feature of Australian English, and is also favoured by some speakers of American English and is very popular within the language of teenagers, this was something that I noticed whilst speaking to the majority of the class. To me as a listener, a sentence ending on a rise sounds like a question as if the speaker is saying She comes from Sydney?, rather than making a declarative statement. But in the last ten years or so, the popularity of Australian soap operas among British teenagers has led to the widespread adoption of this feature among younger people in the UK. It is too early to say whether this is short-term or whether rising intonation will become standard practice for a significant number of British speakers and the teenagers will make it more popular the more they use it. The increasing popularity of the rising intonation can be traced back to a specific event: the arrival in the UK of Australian programmes like Neighbours and Home and Away. Teenagers are big fans of these type of soap operas mean exposure to repeated instances of this feature has had measurable effects on the linguistic behaviour of quite large numbers of British speakers of all ages. Music such as rapping also influences teenagers and many adopt this way of speech some of these words appear below with the translations taken from a book of slang words: Bluh slurred pronunciation of Blood, meaning homie or friend. Bredren meaning mate, or ones audience. It derives from the Jamaican ragga scene, not the German. Buggin Acting weird or upset. Same as acting bug. Herb spliff, bud, dodo, doja, ganja, weed, etc. Wack Awful, cheap, stupid, weak, etc. Rarely spelled whack. Only preceded by wiggedy by the tragically ancient. Murk Murder. Also leave, as in Im finna murk. Peace. Punk Coward or arsehole (not in the anatomical sense). Bling excessively showy or expensive jewellery, cars, etc. From the supposed sound made by light bouncing off diamonds. Its first known usage was in The Silvertones Bling Bling Christmas. (Fo) shizzle, my nizzle (For) sure, my nigger, or alternatively, yes, dear. -izzle is a standard suffix. So shizzle could also mean shit (meaning good), shoes, shirt or shed. (Slang a bluffers guide.1999.pg22) Wigga a white nigger, a wannabe. This way of speaking seems very common nowadays, but I suspect if we were to listen to teenagers from London we would hear a lot more of these words as Londons rap scene is a lot more popular than that of the North West. David Crystal says Its very recent, this new rhythm that comes from rapping, Until recently, people have spoken in the rhythms of Shakespeare: tum te tum te tum. But this new hip-hop accent is rat tat tat tat tat. Its more common than Received Pronunciation these days. Hardly anyone speaks traditional RP any more maybe one or two per cent. (The language revolution pg22) As the language of teenagers changes there will be many linguistic changes and different features introduced over time, as teenagers are very impressionable it is easy to see why these changes spread so quickly. Bibligraphy The language revolution. 2002. David Crystal(Cambridge: Polity Press), Flappers to rappers- American youth slang-.Tom Dalzell (Merriam-Webster / Springfield, Massachusetts. 1996.) Socialinguistics : Nikolas Coupland and Adam Jaworski. Palgrave (1997)

Evidence Based Nursing in Primary Healthcare Team

Evidence Based Nursing in Primary Healthcare Team 189691 Title: Evidence Based Nursing is developing in primary health care . Critically discuss the applications to your practice. (District Nursing) Undergraduate Degree Level Essay 3,250 words Essay The evolution of the nursing profession has witnessed a great many changes of both emphasis and direction in both the delivery and the content of patient care as well as accompanying changes in both the philosophy and the theory of that care. Arguably the nursing profession has historically based its activities and also its philosophies, on tradition and the perpetuation of currently accepted practices which have not been firmly rooted in a general scientifically tested framework.(Roper N 1977). This can be verified by the fact that the nursing literature of the 1970s and 80s has many references from writers and commentators who were arguing for nursing to evolve into a research based profession and highlighting the fact that there was a demonstrable absence of a significant amount of good quality research-based fact which dictated the current practices throughout the profession in general. (Gortner SR 1976). An impartial observer, considering this situation over the intervening years, would probably agree that there has been a clear and marked swing in both the published literature and the actual practice of nursing, towards the underpinning of practice with strong scientific research. Evidence based nursing has emerged as being one of the dominant driving forces in nursing evolution and the advent of evidence based practice has become apparent to the point where it is now and this could be considered to be the â€Å"gold standard† and essential basis for the majority of professional nursing care (Yura H et al 1998) If we look at the issues and considerations that could support this statement, we could point to Hunt’s tour de force on the subject in his seminal paper of 1981 (Hunt J 1981), in which he sums up his belief that each nurse must care enough about her own practice to want to make sure it is based on the best possible information. This plea seemed to strike a chord in the nursing profession to the extent that, over the following few years, there was a noticeable increase in the published papers that both echoed these sentiments and also defined the various barriers to progress in this respect. These were largely quantified as including time constraints, limited access to the literature, a lack of training in critical skills of appraisal and, most fundamentally, a professional ethos and ideology that placed a great emphasis on the practical rather than the intellectual component of knowledge, together with a work environment that did not actively encourage the seeking out, resear ching and recording of new information (after Royle J et al 1996). One could be forgiven for observing that such comments are still relevant to a degree today. In order to present a balanced argument, we can observe that there is not a blind and uniform acceptance of evidence based nursing procedures. There are some who actively criticise evidence base procedures. Haynes (R B et al 1996) points to the fact that a blind following of evidence based practice can promote a concept of a â€Å"cookbook† of procedures that have to be dogmatically followed and it can stifle the holistic consideration of what may be best for each individual patient. We shall return to this point later. White (S 1997) counters this argument with the suggestion that a nurses’ professional training includes both learning the basic pathophysiology and anatomy and acquiring experience. She suggests that it is actually the â€Å"effective application of this experience that requires a sound evidence base.† Research evidence can aid the professional decision making process, but cannot either do the clinical examination or collate the vast amount of sni ppets of information that pass between patient and nurse. White suggests that it is this clinical expertise (derived from learning and experience), that is the crucial element in the application of the evidence based knowledge which separates true evidence based nursing practice from the â€Å"cookbook† approach with Haynes’ vision of the mindless and unquestioning application of â€Å"both guidelines and rules† (White S 1997). Before we leave the general issues relating to evidence based nursing, we shall also cite the analytical work of Pearson (A 2000) who produced an influential treatise on the role of the nurse and nursing in evidence based research. In his paper Pearson makes a fundamental and significant delineation between lay nursing and professional nursing which is defined by the application of research based practices and procedures. He suggests that the evolution of evidence based nursing had its origins in the days of the reforms pushed through by Florence Nightingale, became commonly accepted practice in the 70s and 80s when the â€Å"theoretical constructs of practice began to evolve and be adopted†, and has currently culminated in the advent and emergence of the nurse practitioner and nurse specialist whose professional structure, training and practice is essentially evidence based. This essay is primarily about how evidence based nursing is developing in primary healthcare team with specific reference to personal practice. This is a potentially a vast topic and therefore we will use illustrative examples of specific areas of development. A great deal of a primary healthcare team’s time (particularly that of the nurse) is taken up with the treatment of pressure sores and ulcers. It is instructive to consider the evolution of the evidence base for the treatment of this condition and then to extrapolate the process to other conditions frequently seen in primary care. We can cite the work of Sir James Paget who made the observation in 1862:- Elderly patients with femoral neck fractures and other high risk groups develop them (pressure sores) early, chiefly in the first week, and then made the observation â€Å"They often appear on the day of operation. It is not just the patient, but every part of his or her body, that must survive the operation†. (Bliss MR 1992). The rationale for citing this statement is that it illustrates a comment and observation that may be factually correct, but has no evidence based weight whatsoever other than being a reflection of the author’s opinion. It has no foundation in statistically verifiable fact and may be subject to all forms of objective bias. It obviously was never produced as a result of a randomised controlled trial but, like many other â€Å"pronouncements† by prominent practitioners, it has both influenced and been accepted by generations of healthcare professionals over the years. This exemplifies Roper’s point, cited earlier, relating to the tradition of previous practice being perpetuated by successive generations. The point can be tracked further still by considering a more recent paper by Vohra (Vohra R K et al. 1986). On the face of it, this paper gives a comprehensive overview of the (then) current practices in the treatment of ulceration and pressure sores. It goes into great detail relating to the aetiology, pathophysiology and trends in management of the ulcer patient and has an extensive and current reference section in the paper. The problem form the perspective of this essay is that, although the paper is undoubtedly comprehensive in its approach, virtually the entire paper together with virtually all of the cited references, is opinion based with not a single reference to a good quality randomised controlled trial. (MacLean DS 2003). The paper does make use of comparative studies where one treatment is compared with another, but this in turn exemplifies yet another shortcoming and that is that such trials are good if a healthcare professional has only these two options at their dispo sal for treatment, (which is seldom the case). Modern philosophy would dictate that in good evidence based practice, the nurse would need to be able to cite evidence that one treatment is demonstrably superior to all others for a given set of clinical circumstances and that this evidence is from a repeatable and unbiased source. To give an illustration of this point, MacLean makes the comment:- It is clearly of minimal value to a patient to be able to say to them that a comparison of rubbing a pressure sore with honey has been found more beneficial than rubbing it with butter when the use of a ripple mattress is clearly superior to both of them. If we contrast this paper with another, more recent paper (Bliss et al. 1999), there are a number of very significant differences. This paper is also an overview of the current trends in treatment of ulcers and pressure sores. Firstly the author is a nurse. Secondly, it only cites 12 references (as opposed to over 70 in the Vohra paper) but each is a randomised controlled trial selected to support the various statements made in the paper. This represents a major and fundamental change in presentation, philosophy and practice. It could be suggested by the cynic that such observations are a chance finding in two randomly selected papers. We would suggest that an examination of the literature of the periods involved would support the view that they represent a true reflection of the genuine change in both style and expectation that now pervades the nursing professions and more fundamentally, it also reflects the criteria by which papers are now judged and accepted for publication in the major peer reviewed journals. It is not appropriate to discuss the content of the paper in detail other than to observe the fact that the paper concludes with a description of the classic Gebhardt trial (Gebhardt KS et al 1994) which compared the results of bed rest with intermittent chair nursing on the development of ulceration and in the words of Morris (A 2002):- In many respects, the Gebhardt trial is a reflection of both the calls noted in the previous paper for proper scientific scrutiny to be brought to bear on the subject and the evolution of the expectation of the healthcare professions into the requirement for a firm evidence base for their continued work. In terms of direct impingement on the practical aspects of primary healthcare nursing, the move towards evidence based procedures can be illustrated in the development of scales such as the Waterlow scale (PN 1991). This was developed as a direct recognition of the need for an evidence based tool which would both directly help the nurse assess and quantify the degree of risk together with helping them predict just which was the most effective treatment modality for any individual patient. This was accomplished by allowing a reproducible measurement of ulceration and thereby rendering this area of clinical practice amenable to proper scientific scrutiny and testing. The result of this scale development is that the nurse can identify a treatment that has not only been suggested by previous practice or experience, but one that can be shown to be the most appropriate for a given set of clinical circumstances with the most likely clinical benefit (NT 1996). It is a logical step from this position to the situation where new scales are developed based on evidence based assessments and treatments, to predict the likelihood of healing of ulcers. Such a situation has resulted in the development of tools such as the PUSH scale (Gardener S et al 2005). This represents the currently accepted end-point of a logical progression that we have traced and quantified from the type of opinion based pronouncements of Sir James Paget, past the experience based observations and comparative trials such as those of Vohra, through to the completely evidence based practices of today where a clinically defined situation is identified, a solution is hypothesised and then subjected to validation by appropriate double blinded and unbiased scientific techniques in a randomly controlled clinical setting. It allows the authors (Gardener S et al 2005) to conclude their paper with the comment The PUSH tool provides a valid measure of pressure ulcer healing over time and accurately differentiates a healing from a non-healing ulcer. It is a clinically practical, evidence-based tool for tracking changes in pressure ulcer status when applied at weekly intervals. Such a comment is virtually unchallengeable because of the weight of valid recorded evidence behind it. If we consider new and current moves to examine the evidence base of activities in the primary healthcare team, we can also consider the advent of screening clinics which are commonly nurse-led. (Califf R M et al. 2002). We could consider the current trend for hypertension screening. It is commonly accepted that treating hypertension is of value in preventing both morbidity and mortality, (Cooper R et al. 2000), but a less frequently asked question is â€Å"What is the rationale and the evidence base for providing a screening programme for patients?â€Å" (HTT 2005). Curiously, the evidence base for the screening programmes that have been run has been rather insecure. The main reason for this has been the comparative paucity of definitive information relating to the levels of effective treatment and, as the treatment can realistically only be assessed as effective over a long time span, such studies take many years to yield substantive information. It therefore follows that the evi dence base for screening can only realistically be determined once a rational an proven evidence base for treatment has been established. (Brotons C et al. 2003). This is the position set out in the comprehensive paper by The National Heart, Lung, and Blood Institute Working Group (HTT 2005). A pragmatic view would also have to observe that the position is further complicated by the constant evolution of new drugs and methods of measuring blood pressure which render previous data on the subject out of date by the time that it is assimilated. (Appel L J et al. 2003). This paper is very detailed in its assessment of the situation and it is not practical to consider all of its findings in any depth, but it provides a comprehensive overview of the evidence base for the promotion of hypertensive screening together with the evidence to support the use of different levels of hypertension as the endpoint of the screening process. Perhaps we can conclude this essay about the relevance of evidence base nursing practice to primary health care with the excellent and though-provoking article by Frances Griffiths. (Griffiths F et al. 2005). Although we have been arguing for the use of evidence based practice in modern nursing care, there is one commonly overlooked aspect of this practice which is the subject of the Griffiths paper. As the wealth of good quality information relating to the effectiveness of many clinical interventions and practices increases, this fact alone presents healthcare professionals in general with the increasing dilemma of how to apply the information obtained to the individual patient. The evidence base for a procedure will generally inform clinicians of the likelihood of it being successful in the general population. It will not give any indication, other than a probability, of its chance of success in the individual patient. This is a problem for the nurse (and other healthcare professio nals), as the bulk of current medical practice is on a face-to-face basis with individual patients, rather than dealing with populations. (Fox R C 2002) To illustrate this point, Griffiths points to the fact that it is commonly accepted that epidemiology tells us that smoking is an independent risk factor in the population for myocardial infarction, yet there is no evidence base to tell us which particular individuals will be affected. Similarly there are a multitude of good quality trials which show that there is an increased risk of breast cancer that is linked with hormone replacement therapy but there is nothing that will tell us which individuals are at specific risk. (Willis J 1995) This dilemma is central to the proper understanding of the place of evidence based practice as the balance between good practice based on proper evidence and individual patient care is central to the history of nursing and will not disappear however good the evidence base for a particular treatment becomes. In the words of Haynes (R B et al. 2002):- Diseases always manifest themselves in patients bodies and minds, and in seeking to understand, treat, and predict the outcome of disease, clinicians need to move their focus from the individual to more generalised research. To this end, the nurse would do well to reflect on the fact that assimilation of evidence is central to her practice, but communicating that evidence to patients is a key part of clinical consultations, with a growing evidence base of how it is best achieved. References Appel L J, Champagne C M, Harsha D W, Cooper L S, Obarzanek E, Elmer P J, Stevens V J, Vollmer W M, Lin P H, Svetkey L P, Stedman S W, Young D R; for the Writing Group of the PREMIER Collaborative Research Group. 2003 Effects of comprehensive lifestyle modification on blood pressure control: main results of the PREMIER clinical trial. J Am Med Assoc. 2003 ; 289 : 2083–2093. Bliss M and Bruno Simini 1999 When are the seeds of postoperative pressure sores sown? BMJ, Oct 1999 ; 319 : 863 864 Brotons C, Godycki-Cwirko M, Sammut M R. 2003 New European guidelines on cardiovascular disease prevention in clinical practice. Eur J Gen Pract. 2003 ; 9 : 124–125 Califf R M, DeMets D L. 2002 Principles from clinical trials relevant to clinical practice: part I. Circulation. 2002 ; 106 : 1015–1021 Cooper R, Cutler J, Desvigne-Nickens P, Fortmann S P, Friedman L, Havlik R, Hogelin G, Marler J, McGovern P, Morosco G, Mosca L, Pearson T, Stamler J, Stryer D, Thom T. 2000 Trends and disparities in coronary heart disease, stroke, and other cardiovascular diseases in the United States: findings of the national conference on cardiovascular disease prevention. Circulation. 2000 ; 102 : 3137–3147. Fox R C. 2002 Medical uncertainty revisited. In: Bendelow G, Carpenter M, Vautier C, Williams S, eds. Gender, health and healing: the public/private divide. London : Routledge, 2002 : 236-53. Gardner S, Rita A. Frantz, Sandra Bergquist, and Chingwei D. Shin 2005 A Prospective Study of the Pressure Ulcer Scale for Healing (PUSH) J. Gerontol. A Biol. Sci. Med. Sci., Jan 2005 ; 60 : 93 97. Gebhardt KS, Bliss MR. 1994 Preventing pressure sores in orthopaedic patients. Is prolonged chair nursing detrimental? J Tissue Viability 1994 ; 4 : 51-54. Gortner S R, Bloch D, Phillips T P. 1976 Contributions of nursing research to patient care. J Adv Nurs 1976 ; 1 : 507–18. Griffiths F, Eileen Green, and Maria Tsouroufli 2005 The nature of medical evidence and its inherent uncertainty for the clinical consultation: qualitative study BMJ, Mar 2005 ; 330 : 511 ; Haynes R B, Sackett D L, Gray J A M, et al. 1996 Transferring evidence from research into practice.-The role of clinical care research evidence in clinical decisions ACP Journal Club 1996 Nov-Dec ; 125 : A14–6. Haynes R B, Devereaux P J, Guyatt G H. 2002 Physicians and patients choices in evidence based practice. BMJ 2002 ; 324 : 1350 HTT 2005 The National Heart, Lung, and Blood Institute Working Group on Future Directions in Hypertension Treatment Trials Major Clinical Trials of Hypertension: What Should Be Done Next? Hypertension, Jul 2005 ; 46 : 1 6. Hunt J. 1981 Indicators for nursing practice: the use of research findings. J Adv Nurs 1981 ; 6 : 189–94 MacLean D S 2003 Preventing Managing Pressure Sores Caring for the Aged March 2003 Morris A H 2002 Decision support and safety of clinical environments Qual. Saf. Health Care, March 1, 2002 ; 11 (1) : 69 75. NT 1996 Pressure sore assessments Uses and limitations of standard pressure sore classification and risk assessment systems. Nursing Times July 17 1996 Vol 92 No.29 Pearson A 2000 Nursing Practice and Nursing Science: Building on the Past and Looking to the Future Joan Durdin Oration Paper Series Number 6 2000 PN 1991 A policy that protects The Waterlow pressure sore prevention/treatment policy. Professional Nurse February 1991 Roper N. 1977 Justification and use of research in nursing. J Adv Nurs 1977 ; 2 : 365–71. Royle J A, Blythe J, Ingram C, et al. 1996 The research utilisation process: the use of guided imagery to reduce anxiety. Canadian Oncology Nursing Journal 1996 ; 6 : 20–5. Vohra R K and C N McCollum 1986 Fortnightly Review: Pressure sores BMJ, Oct 1986 ; 309 : 853 – 857 White S. 1997 Evidence-based practice and nursing: the new panacea? British Journal of Nursing 1997 ; 6 :175–7 Willis J. 1995 The paradox of progress. Oxford: Radcliffe Medical Press, 1995. Yura H, Walsh M. 1998 The nursing process. Assessing, planning, implementing, evaluating. 5th edition. Norwalk, CT : Appleton Lange, 1998. ################################################################ 11.9.06 PDG Word count 3,454

Streamlining :: Norman Bel Geddes Theater Essays

Streamlining Ukrainian State Theater: Foyer - Norman Bel Geddes, Horizons Norman Bel Geddes was a Broadway stage designer turned industrial designer. During much of his life, his ideas stretched beyond the vision of most people. He encountered a lot of apprehension toward his innovative ideas, many of which never left the drawing board. Yet, Geddes' notions of "Streamlining" are important to understanding public life. Steven Heller and Louise Fili (1995) write, "[Streamlining] was at once the engine of progress and a metaphor for the fast tempo of daily life" (p. 80). To Geddes, streamlining illustrated courage: We are too much inclined to believe, because things have long been done a certain way, that that is the best way to do them. Following old grooves of thought is one method of playing safe. But it deprives one of initiative and takes too long. It sacrifices the value of the element of surprise. At times, the only thing to do is to cut loose and do the unexpected! It takes more even than imagination to be progressive. It takes vision and courage. Geddes deserves our attention because so many of his visions remain a part of our collective consciousness in the form of "semiotic phantoms" that endure the many changes that have taken place sense his age. Photo borrowed from Dannysoar's Geddes page. Norman Bel Geddes was born in Adrian, Michigan, in 1893 to a wealthy family. But, by the time he was seven, his father lost everything in the stock market and drank himself to death a few years later. Norman, his mom, and younger brother lived in poverty for the rest of his childhood. But his mother was a cultured woman and she shared her interest in the theatre and opera with her sons. Norman loved to draw and paint and his mother encouraged him (Russell, 1974, p. 8). During this time, they moved a lot. When Norman was in the ninth grade, he was expelled from school. A cartoonist who'd heard about him helped him get into the Cleveland Institute of Art. Norman also attended the Chicago Art Institute for a short time, but school really wasn't his thing. His strong interest in stage and opera grew and soon he found his niche (Russell, 1974, p.10). Geddes' most notable contribution to stage design was in lighting. Back then, the sole purpose of lighting was visibility.

Poverty Reduction Essay

Poverty reduction requires us to be clear about what we mean by poverty, who are the poor and what is the best way to help people escape poverty. Discuss with reference to the multi-dimensionality of poverty? Poverty is a term used to refer to the poorer people of society; local, national and global, whether this is relative poverty, where people in that society suffer due to the cost of living and lack of income or absolute poverty, where people struggle with acquiring even the most basic of needs. There is huge debate about what is regarded as poverty as within the context of multi-dimensionality of poverty, people may be regarded as relatively poor in one country but relatively wealthy in other countries. Defining who is poor and who is not poor is no easy task. (Worldpoverty, 2010) tells us that originally, everyone was poor, but with technological developments, some people gained wealth, which was not being distributed effectively, which caused a growing division between the wealthy and the poor. However, the main issue is that the countries that have the wealth, relative and absolute poverty still exist. Taking the USA as an example, it is estimated that despite being one of the richest countries in the world, up to 25% of the population are considered to be in relative poverty because they do not have the same level of wealth as others. Out of the 25%, a further 3% are estimated to be in absolute poverty, meaning they cannot afford even the most basic of goods, such as a roof over their heads or food (Worldpoverty, 2010). Those in poverty in the USA are proportionately poor to those in the same situation as people who live within less developed countries, not only because they are the poorest, but because of the cost of living in different countries differs greatly (Davis, 2008). Despite this, people who reside in the USA are still considered to be richer than people in some African countries, where people live on less than $1USD a day (UNDP, 2008). This informs us that people in absolute poverty in more developed countries are arguably better off than people in less developed countries; this adds to the varying dimensions about what people regard as poverty. Although not an official term for this situation, these people are living in True Poverty, where they are the poorest people in the world and are not better off than anyone else in the world. We can see that when comparing the poor in different countries although some may earn more than others, the cost of  living has to be taken into account, which is why it is harder to escape poverty in richer countries due to the high costs of basic goods. Nevertheless, given this variability, clearly, this is just one element of what is acknowledged as part of the multidimensionality of poverty. We already know that people in poverty do not have the means to purchase all the basic goods for a suitable lifestyle or cannot afford even the basics, but how do we actually determine the point where someone is in poverty and how is it shown. This can mainly be shown in the form of economic modelling. (Sloman & Wride, 2009) demonstrates the Lorenz curve and the Gini-Coefficient to discuss the definition of poverty on a national scale. The ideal situation would be where everyone has the same level of wealth, which would represent the perfect income distribution line (45 degrees). However, this will never be the case, as there will be some people with more wealth than others and therefore it would be highly impractical since some people will inevitably consume more than others. The Lorenz curve shows the distribution of the national income as a proportion of between the rich and the poor. Because a relatively low proportion of rich people have more of the national wealth, this makes the curve steep towards the end. This results in a smaller amount of national wealth being distributed between the poorer people. The Gini-Coefficient shows the inequality between the Lorenz curve and the perfect income distribution line. In an ideal situation to combat poverty, more of the poorer people require more of the wealth. Consequently, the lower the Gini-Coefficient, the more effective the attempt at alleviating poverty in that country will become. Since this is only a national model and it only uses national income, it cannot be used on a global scale; this is mainly due to there being too many circumstances to take into account when comparing rich and poor countries. There are believed to be many different possible ways to combat poverty, but there is no defined sing le solution as of yet. The global community define poverty as people in third world countries; within this context, the main objective and aims include charitable efforts towards alleviating the poverty within these areas. One of these aims is to help people to help themselves. Particular issues arise from fundraising and transitionary procedures, where communication issues can arise whilst providing people with the necessary  trade knowledge and skills to fend for themselves. One of the most widely considered views on tackling poverty is to train people in poverty with skills to help them fend for themselves more effectively, or even more efficiently. Many different charitable organisations aim to help with this type of poverty alleviation. (Smith, 2005) discusses the views that charitable organisers have to identify what it is that poor communities lack and then help these communities by providing the appropriate training and resources, which in turn can be used to create a better living environment that is more sustainable and potentially more environmentally friendly. In addition to this, some poor communities are being held back by ‘Local and global forces’ which hider the quality of life. By working with these particular forces, living conditions and community relations would generally improve, particularly if this involves extreme poverty cases. In one particular case study, the international charity CAFOD has overseen development operations in a town called Soweto, just outside of Kenya’s capital Nairobi. A short video clip shows how the charity has helped unify the slum town and helped to create jobs through skill development and business entrepreneurship courses. As a result, more people in the town now run their own small businesses and are slowly earning more money to help sustain their own lives (CAFOD, 2007). Additional support has been implemented in community and co-operative projects, such as the communal farm, where animals are raised by the community and the proceeds after selling these animals is shared throughout the town. The way in which the training has been incorporated into people’s lives has ensured that the townsfolk have become mor e independent. The skills that have been learned by some of the poor populations will eventually be passed down from generation to generation, which also implies that the sustainability of the development project is strong. There are many different global organisations that set out to help people to help themselves, which is a very effective way to help people out of extreme poverty. But how do we tackle the types of poverty in developed countries such as the UK or the USA? People who reside within these countries and are classed as living in poverty are classed as living on very low or no income at all and are heavily dependent on state benefits. (Atkinson, 1995) explains with references to the Lorenz curve and the Gini co-efficient that over time the distribution of wealth has become slightly  more equal. Fig.2 shows how since 1949, there have been some effective efforts to alleviate a small proportion of the poverty in the UK and how over this period, a small percentage of the wealth has been taken from the top 10% and given to the bottom 50%, thus reducing the Gini-Coefficient. (Atkinson, 1995) also explains that this has been achieved through more efficient management of collecting taxes. Despite parts of the information not being consistent, a basic analysis of this data illustrates that the Gini-Coefficient had indeed fallen by 4% over the course of the 30 years in question. However over this period of time, not all of the reduction in top earnings was being transferred to the bottom 50%. Instead a large share of the reduction was being transferred to the next 40%, which doesn’t particularly help the bottom 50% of earners. Using this example, another strategy that could be used to assist those in poverty is to increase the tax rate on high earners more, redistributing the national income more fairly. This is a scheme already in effect, however high earners are finding loopholes within these tax regulations which restrict the amount of money being redistributed. (Robin Hood Tax, 2010)There is some debate however of imposing a new tax so small (est. 0.05% on all transactions over  £10,000 GBP), it will be almost impossible to avoid. However even  £10,000 would only result in a tax bill of  £5 which is well worth paying. By adding these very small amounts together, the funds that could be generated are estimated to be over  £300Billion GBP a year. The idea is supported by well over 100 different charities and relief organisations, who would use the money generated to fund all kinds of work to relieve many different types of poverty in many different countries, both developed and developing. Using this method of relief collection will ensure the fight against poverty is well funded because the main cause of poverty ties down to money at the end. Another method to solve poverty would be to develop and implement a stronger welfare system, which could work out for both developed and developing countries. (Schiller, 2004) argues that in most cases poverty is caused by a bad upbringing, based on family morals, lack of a decent education and thus the inability to be ‘financially independent’. There is also the strong argument that poverty can be caused by people that don’t  want to work and are happy to receive welfare and be classed as in poverty, thus creating a ‘trade-off between income provision and work incentives.’ If governments wish to reduce the level of poverty in their country, they need to make jobs more appealing and financially rewarding, although with the current economic climate this is easier said than done. The real issue here is that if a solution is to be found using this strategy, it will no doubt not be in the best interests for everyone; sacrifices and compromises will have to be made at some stage. The types of welfare should depend on whether people don’t want to work or can’t work, through illness, disability or age. (Schiller, 2004) also argues that it is tough to ‘distinguish the potentially employable’ people from the rest of the poor, so these would be solved by utilising separate welfare systems, which would aim to satisfy as many people as possible. Obtaining the right welfare solutions would bring some people above the poverty line, although mismanaging these systems could see those already out of poverty falling below the line. From this, employment schemes would offer my incentives such as pay increases, additional training or even promotion prospects. Helping people out of poverty should start with correcting the right level of assistance they currently receive and helping them get into work. In conclusion, to solve poverty, and its many different dimensions, it is important to establish the nature of the poverty and how serious it actually is. For those in extreme poverty, especially in developing countries it would be appropriate to include more assistance with regards to developing skills which can be used to start trades and cooperative community projects, ensuring people help themselves out of poverty, or even the whole community. For people in developed countries however, the current welfare systems that people utilise, may need revising as some people require more help than others. The prospects of working also need to be more appealing than basically living off the welfare state to ensure people lift themselves out of poverty and hopefully stay that way but those still in poverty while working do require the extra financial assistance to escape poverty. References Atkinson, A. B. (1995). Incomes and the welfare state. Cambridge: Cambridge University Press. CAFOD. (2007). Kenya: Helping people out of poverty. Retrieved March Tuesday 2nd, 2010, from Youtube: http://www.youtube.com/watch?v=YRopnCUpwGA Robin Hood Tax. (2010). Retrieved March Tuesday 2nd, 2010, from http://robinhoodtax.org.uk/ Schiller, B. (2004). The economics of poverty and discrimination 9th edition. Pearson – Prentice Hall. Sloman, J., & Wride, A. (2009). Economics 7th edition. Harlow: Prentice Hall. Smith, S. C. (2005). Ending global Poverty. Palgrave Macmillan. UNDP. (2008). Human poverty index. Retrieved March Monday 1st, 2010, from Human development reports: http://hdr.undp.org/en/statistics/indices/hpi/ Worldpoverty. (2010). Retrieved March Monday 1st, 2010, from World Poverty: http://world-poverty.org/default.aspx Bibliography Davis, M. (2008). Dealing with Poverty. Retrieved March Monday 1st, 2010, from Hubpages: http://hubpages.com/hub/Dealing-with-Poverty Dwyer, R. (2010). Poverty, Prosperity and Place: The shape of class segregation in the age of extremes. Social Problems , 114-137. Havnevik, K. (2000). The institutional context of poverty eradication in rural Africa. Stockholm: Elanders Gotab. Qisilbash, M. (2003). On the Arbitrariness and Robustness of Multi-Dimensional Poverty Rankings. Retrieved March Monday 1st, 2010, from UIA: http://www.uia.mx/humanismocristiano/seminario_capability/pdf/17.pdf WorldBank. (2005). Poverty Lines. Retrieved March Monday 1st, 2010, from World Bank: http://siteresources.worldbank.org/PGLP/Resources/povertymanual_ch3.pdf Appendix Fig.1 Bowes, P (2010) derived from Sloman, J & Wride, A (2009) Economics 7th edition. Harlow: Prentice Hall Fig.2 Bowes, P (2010) derived from Atkinson, A B (1995) Incomes and the welfare state. Cambridge: Cambridge University press, pp17: Table 1.1